10 CORSO COMO BY CARLA SOZZANI
10 CORSO COMO
In September, 1990, Carla Sozzani, former fashion editor and publisher, opens Galleria Carla Sozzani for photography, art and design in a converted garage at
N° 10 Corso Como in Milano. Sozzani and American artist Kris Ruhs go on to create a space within Milano like no other at the time. The Galleria is soon joined by a bookshop, a fashion and design store, a garden café and three guest rooms. Abandoning all accepted retail practices, the concept store promotes slow shopping through a succession of spaces and events that reflect lifestyle over object acquisition. 10 Corso Como continues to be a global cultural nexus to this very day.